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Singh, Gajendra
- The Impact of Headline and Celebrity on Consumer Mind and Retention
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1 School of Management, Doon University, Uttarakhand, IN
2 HNB Garhwal Central University, Srinagar Garhwal Uttarakhand, IN
1 School of Management, Doon University, Uttarakhand, IN
2 HNB Garhwal Central University, Srinagar Garhwal Uttarakhand, IN